Picture this: soaring temperatures in July, a last-minute dash to fly in a new male model from Greece, and navigating through a fully operational office building. Securing a sleek Mustang for a brief window added a touch of thrill. Our goal? To showcase the hottest post-summer fashion trends—think stylish back-to-work attire, key buying trends, and standout pieces set against an urban backdrop bursting with vibrant energy.
Despite decent amount of scout and technical recces, we still encountered some hurdles on shoot day, making the spacious location a dynamic puzzle. Luckily working with familiar faces and the architectural marvel surpassed all the challenges and we managed to capture a whirlwind of images and video, crafting a campaign that embodies the joy and anticipation of a brand-new winter wardrobe.
Client: Bloomingdales ME Production: Sky Khaira Creative: Teresa Karpinska Photographer: Vladimir Marti Video: Jan Vrhovnik, Michelle Hay Management Stylist: Gonca Akkel Junior Stylist: Swabrah Wamala Hair: Gianluca Cash Makeup: Nadine Elias Talent: Ana Carolina and Vasilis Parwtidis Shot in Dubai, July 2023